Connect & Grow · Free introduction
What can WhatsApp do for your business?
A free, practical introduction to using the WhatsApp Business App for enquiries, customer messages and stronger relationships. See what's possible, find ideas that fit your business and choose your next step.
Free
Watch on your phone
Sent to you in WhatsApp
ExampleCould WhatsApp help my business?
Free training resource
Your next customer could be one question away.
The customer gets their question in front of the business while it's on their mind. The business can respond during working hours. Nobody needed to arrange a call or stay up answering messages.
An easier way to enquire. A smarter way to respond.
Watch the free video in WhatsAppOpens a chat with us. The video comes straight to your phone.
Enquiry received at 9:42pm
9:42 pm
Customer enquiry · 9:42pm
Hi! We're thinking of replacing our kitchen next spring. Is that something you could help with?9:42pm
Automatic away message
Thanks for getting in touch! We'd be happy to help. We're closed for the evening, but we'll reply tomorrow. In the meantime, feel free to tell us a little more about what you have in mind.✓✓
Message
We'll reply during working hours
Why start here
Start with what your customers need
Many people use WhatsApp every day, but using it as a business contact point takes a little planning.
The introduction helps you think about the conversations your customers want to have, where WhatsApp could help and what you need in place. It also covers ways to invite messages and keep in touch with people who choose to hear from you.
Business profile
Shows customers who you are and how to reach you.
Saved replies
Fast, consistent answers to the questions you hear most.
Organised conversations
Keep track of enquiries so none get missed.
Learning outcomes
What you will explore
- Where WhatsApp could support enquiries, quotes, bookings and customer questions
- What the core free tools in the app are for
- How your profile and messages can set clear expectations
- How to make WhatsApp easy to find alongside your other channels
- How to follow up and share useful updates without overloading people
- Which next step suits you and your business
Business examples
Ideas you can relate to your own business
Tradesperson
Can you quote for this job?
Tutor or coach
Do you have evening sessions?
Salon
Which treatment would suit me?
Consultant
Can we talk about support for our business?
Selling products? WhatsApp can help customers ask about items and browse your range too. Either way, we start with what your customers need.
Who it suits
For owners and small teams ready to explore
You don't need an account set up to start. Just bring a sense of how customers reach you now and the questions you hear most often.
Already using the Business App? You'll see what more is possible.
"I'm thinking about adding WhatsApp to my business."
"I've downloaded the app but haven't done much with it."
"I want to make better use of the account I have."
Next steps
Choose how to get ready
Once you've seen what's possible, follow the video course at your own pace, join live sessions to sharpen your skills, or talk to us about training for your team.
Your own pace
Video course
Set Up with Confidence
Work through video demonstrations at your own pace. Pause, replay and follow along whenever it suits you, with PDF handouts to guide your essential setup.
£124.99including VAT
View the video courseLive online
Strategy and skills
Get Smarter Together
Live online sessions on chat marketing techniques and using the app's tools with skill, with time for questions. For people already using the app who want better results.
£249per person including VAT
View live sessionsBespoke
Tailored training
Connect & Grow Bespoke
Training programmes to suit you and your team, in person, online or as a series. We tailor the best way for your business to succeed with chat marketing on WhatsApp.
Quotedafter a free discovery call
View bespoke trainingQuestions
Frequently asked questions
Can't see your question? Message us and we will help you find the right starting point.
How do I get the free video?
Tap "Watch the free video in WhatsApp". It opens a chat with our main WhatsApp channel and the video comes straight to your phone.
Is this a step-by-step setup course?
No. It helps you understand what's possible. For step-by-step setup, take the video course.
Will I need to pay afterwards?
No. The introduction is free. The video course, live sessions and bespoke training are optional and separate.
Does this suit service businesses?
Yes. The examples cover enquiries, quotes and appointments, with ideas for product sellers too.
Do I need to be confident with technology?
No. The introduction is designed to make your options clear before you decide anything.
I already use the app. Is it still worth watching?
Yes. Many people only use part of what the app can do. Afterwards, our live sessions help you go further.
Start free
Find your starting point
Watch the free video and see how WhatsApp could fit into the way you talk to customers.
Need help? Our team is available Monday to Friday, 9am to 5pm UK time, excluding UK bank holidays. Messages outside these hours may receive automated guidance. Bespoke training clients can use our AI knowledge hub at any time.
Connect & Grow is a Capture 1 brand. Independent training and support for business communication. Connect & Grow is not affiliated with or endorsed by Meta or WhatsApp.