Learn Together · Smarter Marketing
You’ve got WhatsApp Business running. Now make more of it.
Practical online sessions for businesses already using the WhatsApp Business App and ready to get more from the conversations they start.
Explore better ways to organise contacts, nurture enquiries, send useful updates and stay in touch with customers who want to hear from you. We’ll focus on the thinking and strategies behind using the App, with demonstrations and real examples you can adapt for your own business.
Free to register interest. Course topics and dates coming soon. Individual open sessions will generally cost £99 including VAT per person.

Learn Together
Bring your questions. We’ll share ideas and real examples.
Beyond the basics
Your App is set up. What happens next?
Most businesses begin by using WhatsApp to answer questions. That’s a great start, but what happens to the people who enquire and aren’t quite ready to book or buy? And what about the customers who would welcome an occasional reminder, a useful tip or a timely update?
With a little thought, WhatsApp Business can help you keep those conversations organised, follow up more effectively and give people good reasons to stay connected. Our Learn Together sessions will help you work out what could suit your business, rather than simply showing you another list of App features.
Customer
Thanks for the quote. Can I have a think and come back to you?
Your business
Of course. Would it help if I sent a few photos of similar jobs this week?
Customer
Yes please, that would be really useful.
Example conversation
Session themes
What we’ll explore
Each specialist session will have its own practical focus. Topics we’re planning include:
Build a more useful contact base
Ways to encourage customers to start a conversation, save your number where needed, and give you permission to keep in touch.
Organise enquiries so opportunities are easier to follow up
Use the App’s contact-organisation tools to distinguish new enquiries, interested prospects and existing customers.
Make better use of broadcasts and customer updates
Decide who a message is for, what would be useful to them and when to send it, without overwhelming their inbox.
Help enquiries turn into bookings and sales
Plan natural next steps after quotes, appointments, visits and conversations that need a little more time.
Create more reasons for people to contact you
Explore approaches using WhatsApp links, QR codes, your catalogue, Status and other simple touchpoints.
Learn what to repeat and what to improve
Look at customer replies and simple measures of engagement so future messages become more relevant.

Learn together
Real businesses. Practical ideas.
We’ll look at examples from businesses such as trades, salons, tutors, consultants, venues and other small teams. The aim is to give you ideas you can take back to your own customer journey, even if you don’t have a marketing department or lots of spare time.
You’ll also have the chance to ask questions and hear how other businesses are approaching the same challenges. That’s the thinking behind Learn Together: developing smarter skills by sharing ideas and experience.
Format
How the specialist sessions work
Live online
Live, topic-focused online webinars with practical examples and demonstrations.
For App users
Designed primarily for business owners and small teams already using the free WhatsApp Business App.
£99 including VAT
Open sessions will generally be £99 per person, including VAT. Each session can be booked separately.
Dates coming soon
Dates and individual subjects will be announced soon. Registering interest is free and does not commit you to booking.
Bespoke training
Bespoke or in-house training for your own team is available by quotation.
Coming up
Possible Learn Together topics
These are examples of the subjects we’re developing, not confirmed course dates.
- From Enquiry to Follow-UpA Simple Plan for New Leads
- Broadcasts People Want to ReceiveLists, Relevance and Timing
- Keeping in TouchIdeas for Repeat Business and Customer Loyalty
- Turn Clicks and QR Codes into Useful WhatsApp Conversations
- Make More of Status, Catalogue and Quick Replies

Register interest
Be first to hear about new sessions
Already using the App and ready to explore what else it could do? Register your interest and we’ll let you know when new topics, dates and booking details are released. You can choose which subjects interest you, so we can keep the updates relevant.
No payment or booking commitment today. We’ll send relevant course announcements from Capture 1 on WhatsApp if you choose to opt in. Reply STOP at any time.
Training a whole team? Ask about bespoke or in-house training
Questions
Frequently asked questions
Can’t see your question here? Message us and we’ll help you choose the right starting point.
Do I need to have WhatsApp Business set up already?
Yes, these are designed for people who are already using the WhatsApp Business App and want to make more of its features. If you’re still getting started, our free introduction is a better place to begin.
How much will the sessions cost?
Our open online sessions will generally be £99 including VAT per person. You’ll see the confirmed details before choosing whether to book.
When are the sessions taking place?
We’re finalising the programme. Register your interest and we’ll let you know when individual subjects and dates are available.
Does registering interest mean I’m booked onto a course?
No. Registering interest is free. We’ll send the details when dates are released and you can decide whether to book.
Can you train our own team?
Yes. We can discuss bespoke or in-house training around the ways your business wants to use WhatsApp. Get in touch and we’ll provide a quotation.
Will you cover both iPhone and Android?
We’ll make it clear for each course which devices and App features the demonstrations cover, as some screens and tools differ.
Are these the same as the advanced WhatsApp API systems?
No. These sessions focus on practical ways to use the WhatsApp Business App. Capture 1 can also advise businesses that need more advanced automation and integrations.
Not set up yet?
Start with our free introduction, What Can WhatsApp Do for Your Business?
Help when you need it
Our team is available Monday to Friday, 9am to 5pm UK time, excluding UK bank holidays. You can contact us on WhatsApp outside these hours and receive automated guidance where available. Members can ask our AI-powered knowledge hub for help at any time. Questions referred to our team are generally picked up during office hours.
Connect & Grow is a Capture 1 brand. Independent training and support for business communication. Connect & Grow is not affiliated with or endorsed by Meta or WhatsApp.
